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Starbucks, the world's largest coffee retailer, posted nearly three times more per-store sales than established rivals in India in its first full year of operations in the country.
In This Pic : Starbucks
Pic Courtesy : Getty Images
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Tata Starbucks, a joint venture between Starbucks and Tata Global Beverages, generated total revenues of Rs 95.42 crore in the year ended March 2014, according to its annual report filed with the Registrar of Companies (RoC) on Thursday.
In This Pic : Starbucks
Pic Courtesy : BCCL
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With 43 stores until March, a back-of-the-envelope calculation shows that each Starbucks shop sold coffee, snacks and merchandise worth over Rs 2.2 crore last fiscal, significantly higher than the per-store sales of other coffee chains.
In This Pic : Starbucks
Pic Courtesy : BCCL
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Amalgamated Coffee Bean, which runs the country's top coffeehouse chain Cafe Coffee Day, hasn't disclosed its latest financials yet. For 2012-13 it had revenues of 1,126 crore including income from its plantations business and sales through 1,400-odd cafes. That translates into not more than 80 lakh annual sales per store.
In This Pic : Starbucks
Pic Courtesy : Getty Images
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Starbucks' per-store sales is, however, a tad lower than Jubilant Foodworks that runs over 752 Domino's Pizza outlets and Dunkin Donuts and clocked sales of Rs 1,732 crore last fiscal, which means Rs 2.3 crore per outlet on an average.
In This Pic : Starbucks
Pic Courtesy : Getty Images
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