Pictures of Jyotsna Reddy, a self-made influencer & entrepreneur

Meet Jyostna Reddy, a self-made influencer and entrepreneur who became the youngest in the beauty community to build an inclusive makeup brand. This year, She almost reached a million followers on Instagram. In her earlier days, she decided to do something revolutionary as corporate jobs didn’t reflect her passion.

Through her journey, She landed a paramount realization: No matter how harder you strive, Success will find you if you follow your passion. Reddy passed out of international baccalaureate specializing in economics and business management. On the contrary, She decided to take a leap step by pursuing chemistry of cosmetic science from a university abroad to become a cosmetic chemist.

However, like any other entrepreneur, she was skeptical and blew off the idea of launching a makeup line. The devoid of inclusivity in the beauty industry prompted her to start a makeup brand that fills in the gap with a touch of cosmeceuticals. She realized nothing can be more impactful than harmonizing and normalizing all skin tones in beauty culture.

When asked about inspiration about her brand, she replied, “Being a South Asian, It was a very challenging task for me as a teenager to find my shade. Due to the dynamics of skin, one single colour shade was never accommodating or satisfactory to me. I’m glad this universal problem became a rooted purpose to accommodate all skin tones with a touch of skin-nurturing ingredients..."

She continued to expand her passion when the brand began to receive immense positivity and applause from the beauty audience with the initial launch of the first-ever inclusive lip range in south Asia.